Golf Benchmark

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  • Type: Document
  • Date: 03/31/2015

Golf Resorts in the European Mediterranean Region

Current Trends and Future Outlook

Besides bringing socio-economic benefits to local communities, integrated golf resorts can create significant value for key stakeholders. Developers, investors, operators and residential real estate owners can all benefit.

The success of this type of real estate development depends on a wide variety of factors including the overall concept, master planning, operating model, the quality of each component of the resort and the services and facilities offered to a targeted demand group. The right combination of these factors can result in the memorable visitor experiences required to generate buyers’ interest and investment return.

KPMG’s Golf Advisory Practice has been advising on the development of integrated golf resorts in the Europe, Middle East and Africa (EMEA) region for the past 15 years. We have prepared this publication with the goal of providing readers with an overview of recent trends in the integrated golf resort market in the European Mediterranean region and also of the post-crisis situation in this potentially lucrative development segment.

Since 2009 development activity has slowed down significantly in the European Mediterranean region compared to the boom experienced during the 90s and the first decade of the new millennium. However, some indicators suggest better prospects for new developments in emerging golf resort markets. We are also seeing the repositioning of existing resorts and the reconceptualization of projects which were previously halted due to economic restraints in the more established markets.

Our experience has shown that developers looking to establish integrated golf resorts must have a full and deep understanding of the requirements of their respective target markets and in the post-crisis economy this is truer than ever.

Consumers are ever more demanding and this must be reflected in how resorts are conceived and developed.

Please read our report for a detailed insight.


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